Blog

Frequently Asked Questions

May 25, 2022

Frequently Asked Questions About Paper Cards   • Is a paper card with a magstripe recyclable? There are many unfounded objections around what a magnetic stripe added to either a paper or plastic card does to the ability to recycle. For plastic, the magstripe is almost always either buried under  … Read more

Hot Trend in Gift Cards…SHAPES!

March 30, 2021

One of the hottest design trends for gift cards is the use of shapes to accent your design and stand out against other gift cards. Optimum Card’s disruptive patented print technology offers card shapes at a price of just $500 over the standard card cost. This technology makes any size  … Read more

Jim Moriarty Joins Optimum Card Solutions

March 5, 2021

Optimum Card Solutions, LLC (OCS) is pleased to announce that long-time paper gift card specialist Jim Moriarty has joined the company and will serve as its President.   Optimum Card Solutions Press Release – New Team Member Jim Moriarty 03-04-21

The Industry’s LOWEST Carbon Footprint

December 4, 2020

Optimum Card Solutions is proud to have the gift card printing industry’s LOWEST carbon footprint.

PBS Frontline Report: Plastic Wars

July 7, 2020

PBS Frontline documentary Plastic Wars reviews the myth of PVC recycling, how oil companies perpetuated the myth of recycling to sell more PVC, and how PVC waste has become a global epidemic. How can you help solve this PVC crisis… transition your gift cards to PAPER GIFT CARDS which appear,  … Read more

Increase Customer Engagement With QR Codes

December 11, 2017

  Apple has added a feature to new and existing iPhones (with the update to iOS 11) allowing the camera to read QR codes without the need for a 3rd-party app. Just open the camera and point! The QR can finally live up to its name: Quick Response Code. What  … Read more

Ensuring Successful Gift Card Fulfillment

August 16, 2017

Make your holiday season brighter with better control of your gift card fulfillment.  Whether done in-house or outsourced, an effective program should consider: Historical Data Tracking – Every quantity, serial number, date, version, and tracking number reported for each recipient, so no orders are lost, and fraud cases are easier  … Read more

Gift Card Production

December 15, 2016

When it comes to paper gift card production, most companies are still using the same equipment originally designed for plastic cards.  Optimum Card Solutions has taken an innovative approach to the entire process from start to finish. Read on to see how our process compares to the competition.

Gift Cards: PVC vs. Paper Sourcing

November 21, 2016

There’s a lot of talk about sustainability and gift cards, and it all begins with the material chosen to make the cards. This infographic highlights some environmental differences between PVC and FSC® certified paper for you to consider.